netzooid

I was pointed to Yahoo’s video search engine today via Micropersuasion. At first, I was like – great, another media search engine. Then, I noticed Media RSS:

An RSS module that supplements the element capabilities of RSS 2.0 to allow for more robust media syndication.

It adds the ability to specify bitrates, thumbnails, duration, categories, transcripts, and more. I think this is really great. First, it enables a richer description of the content – making it more friendly to the end user. Second, its refreshing to see search engines using XML metadata to make search better. I’ve always wondered why search engines don’t work more on creating standard xml metadata for web content. For instance, Google doesn’t appear to be taking particular advantage of RSS/Atom. Hooray for moving forward!

This entry was posted on Wednesday, December 15th, 2004 at 10:04 pm and is filed under Media.